The significance of attractive online listings cannot be overstated. Recent data from the National Association of Realtors reveals that more than 95% of individuals begin their home search online before contacting a realtor. To ensure a swift sale, it is crucial to have a listing that captivates potential buyers and encourages them to inquire further. While traditional methods like open houses and print advertisements still have their place, they simply cannot match the convenience and effectiveness of an online listing. Buyers crave a visual experience, making high-quality listing photos an essential component for creating a positive initial impression.
Virtual staging offers a cost-effective alternative to physical home staging. While physical staging can be effective, it is often expensive and time-consuming, making it inaccessible for many homeowners. In contrast, virtual staging companies can provide realistic virtual staging at a fraction of the cost. This allows real estate agents from anywhere in the world to submit photos for virtual staging, making it a viable option even in areas where physical staging is not available.
Virtual staging can be considered ethical, but there are certain limitations to keep in mind. According to Article 12 in the Realtor's Code of Ethics, honesty and truthfulness in real estate communications are crucial. To adhere to these principles, virtual staging should only involve adding furniture and décor that are not physically present, similar to what a physical home stager would do. It is also advisable to mention in the listing comments that the photos have been virtually staged or request a "virtually staged" stamp to be placed on the uploaded photos. However, caution should be exercised when using virtual staging companies that offer services to alter paint colors, add appliances, modify construction, or include flooring, as these actions may violate Article 12. It is important to choose a virtual staging company that understands ethical boundaries while still producing visually appealing virtually staged photos.
Virtual staging offers more than just placing furniture in empty rooms. It can be a game-changer for real estate agents, property investors, and landlords. By utilizing the expertise of a virtual staging designer with a diverse portfolio, you can effectively market your vacant listings online and stand out from the competition. Additionally, real estate agents can impress home sellers by offering virtual staging as part of their marketing services.
For optimal virtual staging, it is recommended to use photos with a size of 3000 x 2000 pixels or higher. High-resolution files, typically taken by professional photographers, yield the best results. It is important for the Customer to provide the correct photo size when placing an order. Photos sourced from the internet are not suitable due to compromised pixels. Additionally, photos should be taken at eye level. If you are unsure about which photos to use, feel free to send them to email@example.com for a preview and personalized recommendations.
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